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Can branding and design create a deep emotional connection with an audience?
Well according to Lucie Baratte, designer and co-founder of Logology, the answer is yes. Logology is a website where in 10 minutes, you can get a logo that you love all based on a brand discovery questionnaire to help figure out what you need. If you’re wanting to get a better understanding of how powerful a brand identity can be, this is the episode for you!
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Past guests on Innovators Can Laugh include Yannik Veys, Ovi Negrean, Arnaud Belinga, Csaba Zajdó, Dagobert Renouf, Andrei Zinkevich, Viktorija Cijunskyte, Lukas Kaminskis, Pija Indriunaite, Monika Paule, PhD, Vytautas Zabulis, Leon van der Laan, Ieva Vaitkevičiūtė.
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Additional episodes you might enjoy:
#55 Yannik Veys - From creating the Uber for service professionals to growing Hypefury
#53 Tzvete Doncheva - Overcoming barriers to get into a VC with Tzvete Doncheva
#50 Vidmantas Šiugždinis - Personalized Approach to Employee Benefits with MELP
#49 Markus and Daniel - The Digital Memory Album for You and Your Family
#48 Arvid Kahl - Bootstrap Startup Lessons
#45 Dagobert Renouf - Brand design for your Startup in 5 minutes
#42 Csaba Zajdó - Top Startup in Europe for E-commerce: OptiMonk
#30 Andrius Rimkunas - The smart, wireless, GPS-powered alarm system
#28 Monika Paule, PhD - Trailblazing discoveries in Gene Editing Solutions
#23 Ieva Vaitkevičiūtė - Mindletic: a mental gym for your emotional balance
Here are some great episodes to start with. Or, check out episodes by topic.
