Personalized Approach to Employee Benefits with MELP

Vidmantas Šiugždinis is a talented serial entrepreneur, investor, and lecturer. In a previous role as CEO of Lemon Fitness club, he grew a health company from 8 clubs in Lithuania to more than 30 clubs in 3 Baltic countries. Now he is creating MELP - a personalized employee benefits platform that provides a wide variety of choices for employees.

In this chat, we learn about his obsession with the number 7, the weird thing he does for his morning routine (99.5% of us wouldn’t even consider doing this), and why he believes the best segment of customers is one. 

Show highlights:

-   0:35 – the books Vidmantas read in the past 3 months

-   2:00 – Vidmantas’ favorite athlete

-   3:45 - $50,000 in cash or dinner with Michael Jordan

-   4:35 – something weird Vidmantas obsesses over

-   7:00 – what he enjoyed working at BBDO

-   11:30 – the push to become a lecturer

-   13:40 – running one of the biggest entertainment groups in the Baltics

-   17:30 – challenges growing a new fitness brand from ground zero

-   20:40 – MELP – giving employees the opportunity to choose their own benefits

-   23:50 – the morning routine that 99.5% of us would never do