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March 30, 2023

Start the Conversation: How One Startup founder is Tackling the Taboo of Talking About Personal Finances

Start the Conversation: How One Startup founder is Tackling the Taboo of Talking About Personal Finances

In today's fast-paced world, where managing personal finance is often not a priority, it is crucial to have a plan in place for the worst-case scenario. As entrepreneurs, we are busy building businesses and striving for success, but we must also take the time to ensure our personal finances are organized and in order. In a recent interview, Bulgarian entrepreneur Zornitsa Nikolova shared her experience with personal finance management and how it led to her latest product, Busy Wealth, a collaborative wealth management platform for the entire family.

Zornitsa Nikolova shared her experience of discussing personal finance management with her husband after their third child was born. During a pandemic and in a world full of uncertainty, it was essential to have a plan in place for the worst-case scenario. However, her husband was initially hesitant and suspicious of her intentions. After some convincing, Zo and her husband finally started gathering all their financial accounts in one place and began sharing them. This experience led to the creation of Busy Wealth, which is designed to make personal finance management effortless and a no-brainer for everyone.

As Zornitsa rightly pointed out, people tend to procrastinate when it comes to managing their personal finances. It may seem like a tedious task that requires a lot of effort, but it is essential to have a vision for our future and to plan accordingly. Personal finance management involves budgeting, goal setting, and investment planning. These tasks can be daunting, but with the help of a platform like Busy Wealth, it becomes easier to manage personal finances.

The conversation then shifted towards the general attitude of families towards personal finance. Both Zornitsa and Eric agreed that people are often lazy when it comes to managing their personal finances. Growing up, personal finance was never discussed in the family, and it was only later in life that Eric started reading books about personal finance. Zornitsa shared her experience of having a strict budget in her childhood and how it created a certain discipline in her life.

It is essential to start talking about personal finance with our families and to make it a regular topic of discussion. As Eric pointed out, taking kids to the grocery store and explaining the cost of things is a great way to introduce them to the concept of budgeting and money management. It is important to educate children about the importance of working, saving, and investing, so they are prepared for the future.

As entrepreneurs, we need to understand that personal finance management is just as crucial as business finance management. It is essential to have a plan in place for the worst-case scenario and to have a holistic view of our personal finances. Having a platform like Busy Wealth makes personal finance management effortless and ensures that all our financial accounts are organized in one place. It is a great tool for families who want to collaborate on financial planning and ensure that everyone is on the same page.

In conclusion, personal finance management is a vital aspect of our lives that we cannot ignore. We must take the time to organize our financial accounts, set goals, and plan for the future. Platforms like Busy Wealth make personal finance management effortless and ensure that we have a holistic view of our personal finances. As entrepreneurs, we must understand the importance of personal finance management and take the necessary steps to ensure that our personal finances are in order.

📫 Find out about each guest and be the first to know when new shows drop when subscribing to the ICL newsletter! (subscribe here or on right side of page). Catch the podcast interview with Zornitsa here.