Startup Newsletter - Innovators Can Laugh
How to get the best ROI out of being a guest on a podcast 🎙️
PREPARATION:
- Send a good photo of you that the host can use to promote the show
- Share your social media handles (can tag you when the show is released)
- Send the host various questions that you wouldn’t mind answering related to your product or service along with product images that may be used on the podcast’s website or newsletter
DURING INTERVIEW:
- Be in a quiet location where there is good lighting.
- Relax. Think Elon Musk when he was smoking a J on Joe’s Rogan's podcast 🚬
- Define the one key thing that you want listeners to remember and mention it 3x
DURING/POST INTERVIEW:
- End with a call to action: direct listeners somewhere specific
- Ask the host if he/she recommends anyone they can connect you with
- Connect with previous guests who were on the show via LinkedIn (i.e. “I was recently on x-show and I saw that you were a guest. Would love to connect”)
🤗 Be human. Be nice. You and the host are there to have good time!
See more great tips from Sarah Block on my post.
Upcoming Episode
“It’s necessity for Europe to have a strong startup ecosystem to safeguard democracy and independence” - Remco Janssen, founder of Silicon Canals
Fun Links
🗨️ 5 tips I would recommend to anyone conducting an interview
💢 The Ultimate Conference Hack (I’ll be using this for when I go to an event later this month)
👨💻 How to easily show the value of your product by Wes Kao
📺 I binged watched this show that was recommended on Netflix and loved it!
Well…
The End
Great day and lovely weather in the Buch!
This weekend I head to Hungary to hangout with the OptiMonk team. Hopefully my right calf heals before then. I don’t know what it is, but once I turned 40, various parts of my body just break down or get injured for no reason!
Have a great weekend and thanks for reading. If you enjoyed this, I’d love it if you shared it with a friend : )
Eric M.
